11-Oct-2021 • No Time To Die
'No Time To Die' had a 3-day opening weekend box-office of $55,225,007 across 4,407 screens in the USA, falling short of the $60m projections as Sunday's audience dropped off 24% from Saturday, and well short of the $100m hyped by Fandango and some media outlets like CNBC.
It puts the film in fourth place out of five for Daniel Craig's tenure as James Bond, only beating out 2006's 'Casino Royale' that had a $40.8m opening (but that total is worth $55.5m inflation-adjusted).
Of those in the audience that were 35 years or older, 1 in 3 said it was their first visit to a cinema in two years.
Industry analysts project a 55% drop-off for its second week, as holdovers for 007 adventures at the US box office are much weaker than the UK and European countries. That would give 'No Time To Die' a $25m second weekend, and put it on course for a total of $160m in this pandemic era of the box office.